Magid in the Press

As a recognized thought leader in media, marketing, and communications, Frank N. Magid Associates is frequently sought after to share our unique insights and perspective with major US and international news outlets including The New York Times, The Wall Street Journal, NPR, Silicon Alley Insider, Ad Age, Broadcasting & Cable, The Los Angeles Times, MediaPost, and United Press International, among other news sources.

NBC News looks to Britain for its new president
Monday, May 20, 2013

Deborah Turness, a former top TV news editor in Britain, will take over as NBC News president in August, at a time when it is looking to turn around the fortunes of its news division.

Reuters
Finding Direction in Data: Pew State of the News Media Survey
Sunday, March 24, 2013

“This adds up to a news industry that is more undermanned and unprepared to uncover stories, dig deep into emerging ones, or to question information put into its hands.”

— The Pew Research Center’s Project for Excellence in Journalism’s The State of the News Media 2013

Finding Direction in the Data: Pew State of the News Media Survey 2013
Study claims over 100 million Americans prefer free-to-play games
Thursday, March 21, 2013

Free is awesome … especially when it comes to games.

VentureBeat
Millennials Want TV—And Accept Ads: Study
Monday, March 11, 2013

More millennial viewers are enjoying television and they are more accepting of advertising.

Broadcasting & Cable